Overcoming adversity is an important part of who we are at Bella Ella Boutique. Alisha Groo, our founder, started Bella Ella as a single mother in an effort to provide a stable living for her small family. The following few years were filled with her fair share of challenges as she navigated the waters as a new mother, business owner, and trying to make ends meet (you can read the full story here). Her inspiring story provides us with the framework for the Bella Ella Boutique 2020 Empowerment Scholarship.
It's our time to give back. In 2020 we will celebrate the accomplishments of women, like Alisha, by awarding a $2,500 scholarship to one who has overcome countless obstacles to work towards her dreams.